Posted by: Jake Allardyce in Fashion Style Info on July 3rd, 2011

Is Naomi Campbell Designing A Denim Line For Fiorucci?

Naomi Campbell is, above all else, a totally kickass supermodel. Shes gorgeous and talented and so good at what she does — but could jean design be her true passion?

No, we dont think so. However, she is rumored to be debuting a denim collection for Fiorucci. There are plenty of reasons why this is weird! First of all, Naomi is a big deal, and there has been close to no promotion for the line which is supposedly being unveiled this week. This week, by the way, is Milan Mens Fashion Week. This is also strange, because is Naomi designing mens denim? Were not saying she cant design dude duds, but were surprised she wouldnt attempt the easier-to-crack ladys jean market.

Also weird? The fact that she choose to collaborate with Fiorucci. Fiorucci was cool decades ago (were talking the late 70s and early 80s), but was then plagued by all sorts of business disputes and failures. We just dont understand why Naomi would attach herself to a brand like that, but perhaps this is part of some genius plan to resurrect the Fiorucci name. Or maybe theyre just paying her a whole lot of cash. Its definitely a different kind of brand than the last she was supposed to design for. In 2008, she inked a deal with Brazils Daslu, quite possibly the most luxe department store in the entire world; little became of the collaboration.

Well, Naomi, show us what you got!

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